Pat Richardson

Internet, social media, people, collaboration.


Posts by Pat Richardson

Knowledge, Search Engines and Social Media

August 3, 2010 - 4:35 pm

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Posted in Collaboration, Communication | No comments

It is often said that we live in a knowledge economy. In such a context, it is only natural that information technology receives great attention as a set of tools that can lead to economic development. Search engines, for instance have become part of our daily lives. Google, with sales slightly [...]

Social Media, Weak Ties and Trust Agents

July 22, 2010 - 5:39 pm

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Posted in Collaboration | No comments

There is something we can do with Facebook and Twitter and that we cannot really do so easily through traditional means of communication. And that thing is to connect with people without investing too much time in the relationship. Take the example of Twitter. A user can follow another user with [...]

Twitter And Promoted Trends

June 11, 2010 - 6:31 pm

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Posted in Communication | No comments

So Twitter will imitate Google’s AdWords program and have promoted trends. What will be the result of this new feature? Well, very much like what happens to Google’s content with hordes of SEO experts using their tricks to promote advertising material, Twitter is a tool for marketing. Now, with this concept of ‘promoted trends’, the [...]

So What If Obama Thinks Information Is A Distraction?

May 14, 2010 - 7:24 am

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Posted in Collaboration, Communication, Entertainment | No comments

People where surprised when Obama came with his remarks about information and distraction. After all, he has a Twitter, Linkedin and Facebook page and was very active on social media before the elections. So what does this comment really mean? A shift in US technology policies going towards utility rather than entertainment?
Well, Obama also said [...]

Why Facebook Users Don’t Care About Privacy

May 5, 2010 - 10:01 pm

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Posted in Collaboration, Communication | No comments

There are two kinds of Facebook users: voyeurs and exhibitionists. Therefore, Facebook is built with the idea of invading privacy or not having any private life at all. And this is why Facebook opening privacy features doesn’t really bother any of its users. Living with the idea that the world is watching us, we feel [...]

Link Building: Social Media vs Long Tail Marketing

April 25, 2010 - 9:21 pm

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Posted in Communication | No comments

How do people find new websites? One way is that people receive an email from a friend who uses and recommends the website. Another way is that people could find that website by searching on Google. Finally, people could find out about the website on social media!
Now this post is about link building or search [...]

Celebrity Friendship: Turning Twitter Into A TV Show

April 18, 2010 - 8:36 am

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Posted in Collaboration, Communication, Entertainment | No comments

If we believe its blog post, Twitter is not meant to be a TV show. But what do we find when we look at Twitter’s suggestions? For news, we get Slate, CBS, CNN and Larry King. For funny, we get Conan O’Brian. It all looks like Twitter is an extension of traditional media. But how [...]

Measuring Social Media ROI: Myth and Reality

April 5, 2010 - 6:39 am

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Posted in Communication | 1 comment

With 50 million tweets a day and 300 million Facebook users spending 5 minutes the questions marketers ask are 1) “How do we take advantage of the platform?” and 2) “How do we measure ROI on our social media effort?” In my opinion, the first question is legitimate while the second question is a misunderstanding [...]

Does Twitter Offer Anything Besides Following Celebrities?

March 28, 2010 - 6:11 am

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Posted in Communication, Entertainment | 2 comments

Twitter is great for celebrities. If we look at both the number of followers and retweets received, celebrities are among the top Twitter users. This is something that annoys me. Twitter is an open communication platform which means that it should give voice to everybody. However, those who flood traditional media end up having an [...]

If You’re Not On Facebook, It’s Most Probably Because You’re A Terrorist

March 21, 2010 - 9:53 am

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Posted in Communication | 1 comment

When octogenarians have Facebook accounts, the only people that don’t have one are those who have something to hide. A terrorist for instance would prefer to operate in the dark and not let everyone know with who he is connected. One thing is sure: someone with a Facebook account has at least a few [...]

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